Whiskas, a cats production company, has decided to launch a cat-radio.

This idea came to Whiskas from their customers – the owners of cats. Most people who had at least one kitten tried to entertain them and turned on for their cats on movies about cats, or simply the sound of the appearance of other cats.

The first cat soothing radio called Cat Calm Radio first went live on August 22 this year. Unlike music stations, popular among people, the cat’s radio plays quite different tunes.

It’s nice to hear a person rhythm resembling a heartbeat, and cats have interesting compositions that resemble the rhythm of sucking milk. According to the developer of the cat radio David Tye, such music should act soothing kitten even worried about something.