MODNAKASTA WILL MAKE A MARKETPLUS
Ukrainian online store modnaKasta plans to launch a full-fledged marketplate with a wide range of goods by the end of the year – clothing, footwear, toys, home and sport goods, grocery, word-of-day goods of everyday demand.
The platform will work in parallel on one platform of the modnaKasta site, which is actually already happening, but more in the test mode.
The name of the marketplaces has not yet been determined. Among the possible options is Market, Catalog, Shelf. The exact date of a full-scale launch of the new project is still unknown.
It is expected that the initiative will allow the project to increase organic traffic due to the emergence of a constant range of goods. After all, the shares still changing each other did not allow the retailer to set up an effective search on Google.
Asked how the appearance of a stable assortment will affect the value of goods, the company replied that they will continue to form competitive prices. However, now in modnaKasta forecast demand for constant categories of goods among buyers who are willing to pay more than on the site of sales of modnaKasta.